Sotheby’s International Realty Brand Expands in Asia

Andrea Cueny, North Atlanta Office, REALTOR®
Andrea Cueny, North Atlanta Office, REALTOR®

Andrea Cueny’s blog

Sotheby’s International Realty Affiliates LLC announced the expansion of its management team in Asia with the appointment of Calvin F. Wong as international development consultant and Kay Lee as director of marketing.

In February 2012, the Sotheby’s International Realty® brand announced plans to expand its management team in Asia as part of a corporate initiative to further develop the company’s network of real estate affiliates there. The brand also is seeking candidates for a vice president of affiliate services position.

“These executives will work to support our network of affiliates, as well as help grow our network throughout Asia,” said Michael R. Good, chief executive officer, Sotheby’s International Realty Affiliates LLC. “As we continue to expand the Sotheby’s International Realty brand in key luxury markets around the world, Asia will be a critical component of that strategic development.”

Wong, who is based in Shanghai, will serve as international development consultant with responsibility for growing the brand’s market share in Asia. He will identify, cultivate and develop new international franchise affiliations. He most recently served as general manager of Karma Life in Shanghai.

As director of marketing, Lee will ensure the brand’s network of affiliates in Asia are fully utilizing the Sotheby’s International Realty global marketing tools and programs and provide ongoing marketing support to each network member. She will be based in Hong Kong. Most recently, Lee was an area and sales manager for Groupe TWC in Hong Kong.

Atlanta and Asia

Sotheby's International Realty Expands Into Asia

Daegu, Korea. Photo Credit: bionj.com

Atlanta has three sister cities in Asia: Daegu, Korea, Fukuoka, Japan, and Taipei, Taiwan, Republic of China.

The City of Atlanta is also home to a large Chinese-American community. The Atlanta Regional Commission created global Atlanta snapshots to foster understanding among all people of the Atlanta region. The Snapshots show the rich ethnic and cultural diversity that our region now enjoys.

Atlanta’s Chinese population sits at 13,500, according to the 2000 Census. Atlanta’s Chinese-American community has not merely adapted to their new home; they are making major contributions to the region’s 21st century economy. The median household income for the region’s Chinese households in 2000 was $57,400, more than 10 percent above that for all households; the median income for Taiwanese households is notably higher at $84,200. These relatively higher income levels reflect a concentration of the local Chinese-American workforce in management and professional occupations. Of the 6,300 employed Chinese men, 4,000, or 63 percent, worked in management or professional fields; 2,800 Chinese women, about 55 percent of the 5,100 female workers, were also in management or the professions.

Continue reading the Atlanta Regional Commission Global Snapshot here.

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